Experiential turism


Experiential tourism, usually, when we think about tourism, we have the idea to go sightseeing, go to museums, events, and so. And most of the time we leave out an important factor which is always present during our tourism travel. We mean the people, exactly people who have maintained their traditions and customs during many centuries and are ready to share all their knowledge with us.

Experiential tourism, also known as immersion tourism, is a type of tourism in which tourists focus on sharing their time with native people of the country to be visited. And in this way, they experience the traditions of a particular place, connecting to its history, people and culture. Experiential tourism can emphasize different areas of local life – culinary, culture, history, shopping, nature or social life. The goal is to more deeply understand a travel destination’s culture, people and history by connecting with it more than just by visiting it and can thus get a holistic travel experience.
Travelers who try this kind of tourism normally stay in a locals’ house, living with them, feeling what is being part the village or town. Another positive aspect of Experiential tourism is that it has a positive economic and social impact. First of all, it helps traditions be revalued, it helps preserve the culture heritage and give and income to families who live there.
“Experiential tourism is a new proposal in sustainable tourism in Peru, in which the tourist will be able to truly enjoy the cultural and natural wealth of the place”, said Silvia Salas, director of the Regional Office of Foreign Trade and Tourism in Peru. Besides, she mentions that communities will be benefited directly by this new proposal in tourism. “Communities are promoters of the tourism service in their own places”, she mentioned.

The truth is that seeing the sights is not enough. Experiential travelers want to venture beyond the beaten tourist paths and dive deeper into authentic local culture, connecting with people from other cultures in deep and meaningful ways. You could go to Peru, but cannot say you KNOW Peru, unless you have live with the people and be immerse in the traditions of Peruvian people.
“I think the main question I ask myself around travel is not ‘What did I see at XYZ destination?’, but rather ‘How did it make me feel?’ It’s the priceless moments that are all about a specific place and point in time, both for myself and the destination. One of my favorite quotes is ‘No man ever steps foot in the same river twice. For it is not the same river, and he is not the same man.’ This is how I feel about travel. My own experiences can never be repeated, and that, to me, is what experiential travel is all about. Travel, that’s personal, intimate, challenging and life-affirming.”

Adrian Cordiner, CEO, Green Path Transfers

In Peru, it exists many places where you can do Experiential tourism, one of the most known and commented is Puno, especially in the community of Uros, in the Titicaca Lake, that it is very appreciated for the foreign tourism where people live in houses that are above the Titicaca lake. Another important destine is Oxapampa, where the tourist learns and works in livestock. Valley of Colca, in Arequipa, it is also similar but in textile industry. In Cuzco exists many places where to do Experiential tourism, especially in Ollaytantambo, also different communitarian activities are performed.
Finally, we hope that it is clear what is the true essence of Experiential tourism in Peru. This new way to do tourism is increasing in the world, and we hope that it keeps on like this, because as we saw, it has more advantages than disadvantages.

In a globalized and changing world where everything is oriented to consumerism and usage of our natural resources, a different alternative will always be welcomed and more if it has as objective revaluating our culture.


Adrian Cordiner, CEO, Green Path Transfers

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